Speakers:Brian Combs
Summary:The session will examine the review systems that drive so much of local marketing online. You will learn why reviews are important, where you want to receive reviews, how to encourage customers to place reviews, and when/if you should respond to negative reviews.
Action Item 1:Determine what review systems are important to your business.
Action Item 2:Develop a repeatable system for encouraging reviews.
Action Item 3:Assess how (and even if) you should respond to negative reviews.