Speakers from around the world bring future-focused content to Dallas audience
State of Search 2016 brought together 44 of the world’s most sought-after speakers for two incredible days of digital marketing awesomeness in Dallas, Texas. The atmosphere was palpable as each new speaker stepped up to begin their presentation, and revealed the depth of knowledge and skill encapsulated in every slide deck. It seemed 2016 was the year of “bringing your ‘A’ game”, with the vast majority of slide decks hitting a level of excellence not seen before. Watching every new presentation revealed was just the best way to discover the lengths our speakers will go to in order to wow the State of Search audience.
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Search Engine Land founding editor Danny Sullivan kicked off the conference with his opening keynote presentation The State of Search. Danny took us through a succession of changes from the past 25 years, with a core focus on those that have come most recently. He concluded with one truism –
the curious, the questioning, the always-exploring search marketer sees change as opportunity
2016 saw the introduction of several new ideas for State of Search. Among these were our Deep Learning Sessions, each giving attendees an opportunity to take a deeper look at the session topic with an expert presenter. These sessions were made possible by our State of Search sponsors.