Social Media Is a Waste of Your Time. Unless…

Mark TraphagenToo much social media marketing is not meeting real business goals, and the day of reckoning is coming. The CEO is going to begin to ask SM Managers and CMO’s, “Why are we increasing spending year-over-year on something that isn’t discernibly growing our bottom line?”

This presentation will not only detail what kinds of social media marketing are just wasting time, but will provide examples and case studies of where Social Media Marketing is effective and making CEOs and CFOs smile.

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